The hospitality industry has undergone numerous changes and acquisitions over the years, leading to a certain level of confusion among travelers. One such transition that has sparked curiosity is the transformation of Starwood Preferred Guest (SPG) into Bonvoy. If you’re wondering what exactly happened and whether you can still enjoy the perks of SPG, you’re in the right place.
In this blog post, we will delve into the details of the SPG to Bonvoy transition and explore some related questions that often arise, such as whether Marriott bought Vistana and if Hyatt is now part of Starwood. Additionally, we’ll take a look at how Marriott was able to acquire Starwood and the implications of this merger. So, grab your favorite beverage and let’s dive into the world of loyalty programs, acquisitions, and hotel ownership!
Is SPG now Bonvoy?
Have you ever wondered what happened to the Starwood Preferred Guest (SPG) loyalty program? Well, get ready to have your mind blown because SPG is now Bonvoy! Yes, you heard it right. Our beloved SPG has undergone a magical transformation and emerged as Bonvoy, a brand new and exciting loyalty program. Let’s dive deeper into this fantastical journey and discover what Bonvoy has in store for us.
What’s in a Name
SPG, with its elegant acronym and loyal following, had built a strong reputation in the world of hospitality. So, why the change to Bonvoy, you might ask? Well, the masterminds behind this transformation decided to give the program a fresh new identity that embodies the essence of being well-traveled. Bonvoy, derived from the French word “bon voyage,” captures the spirit of adventure and exploration that we all long for when we hit the road.
More Than Just a Name Change
But don’t worry, Bonvoy isn’t just a fancy new name slapped on the old SPG program. It brings together the best of SPG, Marriott Rewards, and Ritz-Carlton Rewards into one unified loyalty program. Now, you have access to an even wider array of hotels and resorts worldwide, with over 6,900 participating properties across 130 countries. From chic city hotels to luxurious beachside resorts, Bonvoy has got you covered.
Levels of Bonvoy
Just like SPG, Bonvoy has different membership levels that offer increasing benefits and perks. Let’s take a closer look:
1. Ambassador Elite
The crème de la crème of Bonvoy, the Ambassador Elite level is reserved for those who truly live and breathe the world of luxury travel. With this esteemed status, you’ll enjoy personalized service from your very own Ambassador, ensuring your every whim is catered to. It’s like having your own personal concierge wherever you go.
2. Titanium Elite
The Titanium Elite level is for the frequent travelers who want to revel in the glow of their loyalty. You’ll receive enhanced room upgrades, late check-out privileges, and complimentary breakfast to start your day on a delicious note. Plus, you’ll earn 75% bonus points on eligible stays, bringing you closer to those well-deserved free nights.
3. Platinum Elite
Platinum Elite is where the magic happens for the seasoned travelers. Picture yourself enjoying an automatic room upgrade, lounge access, and guaranteed 4 p.m. late check-out. As a Platinum Elite member, you’ll earn 50% bonus points on eligible stays and have the opportunity to bask in the glory of Marriott’s elite status match program.
4. Gold Elite
Feeling like a VIP doesn’t have to be just a dream with the Gold Elite membership. Get ready for perks like late check-out, enhanced Wi-Fi, and a welcome gift upon arrival. Earn 25% bonus points on eligible stays, and let the gold shine bright in your Bonvoy journey.
5. Silver Elite
Last but certainly not least, the Silver Elite level is perfect for those starting their adventure in the world of Bonvoy. Enjoy a dedicated reservation line, priority late check-out, and 10% bonus points on eligible stays. It’s the stepping stone to greater heights in your loyalty journey.
The Bonvoy App – Your Travel Companion
In this digital age, no loyalty program is complete without a user-friendly app, and Bonvoy has got you covered. The Bonvoy app is your trusty travel companion, allowing you to seamlessly book hotels, view your member benefits, and even unlock your hotel room door with a tap of your smartphone. With this handy tool in your pocket, you’ll be conquering the world of Bonvoy like a seasoned explorer.
So, my fellow travel enthusiasts, it’s time to bid farewell to SPG and embrace the marvelous world of Bonvoy. With its expansive collection of hotels, personalized service, and exciting loyalty levels, Bonvoy promises to elevate your travel experiences to new heights. Pack your bags, update your loyalty account, and get ready for the adventure of a lifetime with Bonvoy! Bon voyage!
FAQ: Is SPG now Bonvoy?
Did Marriott Acquire Vistana and What Does It Mean
Marriott did acquire Vistana, a prominent vacation ownership company, back in 2018. This strategic move has allowed Marriott to expand its portfolio and offer a variety of vacation experiences to its customers.
Who Owns Comfort Inn
Comfort Inn is owned by Choice Hotels International, one of the leading hotel franchisors in the world. Their portfolio includes several well-known hotel brands, including Comfort Inn, Comfort Suites, and Quality Inn.
Is Hyatt Affiliated with Starwood
No, Hyatt is not affiliated with Starwood. Hyatt is a separate hotel brand that operates its own chain of properties worldwide. They have their own loyalty program, World of Hyatt, which offers its members exclusive perks and rewards.
Is SPG the Same as Bonvoy
Yes, you’re right on the money! SPG, also known as Starwood Preferred Guest, is now part of Marriott’s Bonvoy loyalty program. In 2018, Marriott merged its rewards program with SPG and several other brands, creating the new and improved Marriott Bonvoy.
How Did Marriott Finance the Acquisition of Starwood
Marriott financed the acquisition of Starwood through a combination of cash and stock. They utilized their financial resources and shareholder support to successfully finalize the deal. It was a significant move that brought together two giants in the hospitality industry.
Are Hotel Owners Living the High Life
While it’s true that some hotel owners achieve great financial success, it’s important to remember that the hospitality industry can be highly competitive and demanding. Running a hotel requires dedication, hard work, and the ability to adapt to changing market trends. Not every hotel owner is swimming in luxury, but for many, the rewards can be rewarding both personally and financially.
Is Sheraton Part of the Marriott Family
Absolutely! Sheraton is indeed part of the Marriott family. After the acquisition of Starwood, Sheraton became one of the many well-known hotel brands that fall under the Marriott umbrella. So, when you stay at a Sheraton property, you can enjoy the perks of being a Bonvoy member and indulge in a first-class experience.
In this FAQ-style subsection, we’ve covered a variety of questions related to the merger between SPG and Bonvoy, the acquisition of Vistana, the ownership of Comfort Inn, and the relationship between Hyatt and Starwood. We’ve also touched on how Marriott financed the acquisition, the reality of hotel ownership, and confirmed that Sheraton is indeed part of the Marriott family. So, whether you’re a travel enthusiast or just curious about the ever-changing world of hotel brands, we hope these answers have given you some valuable insights!
